Jerry Seinfeld is an interesting guy, after having one of the most popular sitcoms of all time, he's been limited in his output. The only major projects he's spearheaded afterwards are Comedians in Cars with Coffee and the animated children's film Bee Movie. And now he's co-written and directed a really fictional Netflix comedy account of Kellog's creation of the Pop-Tart and its competition with Post.
This is a throwback to films like Naked Gun or Airplane, movies that are just completely silly, wacky, and gag/schtick heavy. (The co-writers were the same guys who worked on Bee Movie, which may give a hint at the tone of this.) The film is the writers throwing a bunch of stuff at you. Not every bit or line is a winner (Seinfeld's got an interesting style of rapid-fire dialogue that may not work for everyone), but something that works will quickly come along afterward. If you're a fan of 60's nostalgia, Unfrosted is filled to the brim with humorous depictions of famous figures.
The movie is a who's who of well known or at least experienced actors, usually comedic. Unfrosted is one of those works where you might want to tune in just to see who'll pop up next. Seinfeld and Melissa McCarthy, as the one's overseeing the creation of the Pop-Tart, and Jim Gaffigan as company owner Edsel Kellog III make for a solid trio that work well alongside each other. Unfortunately, there are way too many good performances to list in this. I think we have time to mention Hugh Grant, who's been doing more and more comical performances, but this is appears to be his first pure comedy that isn't also a hybrid film. Here he plays a thespian actor who also plays the Tony the Tiger mascot (seeing Grant in the costume alone is a delight). Though admittedly he already played a full-of-himself actor in Paddington 2, I found this performance to be just different enough. He plays himself more faux serious and less pomp here. Grant is doing the most ridiculous stuff he's ever done in his career, and the famous actor is completely game for anything.
A lot of credit should be given to the look of the film. It's very colorful, again evoking 60's nostalgia.
Recommended. I'm not saying this is the funniest movie of all time, but if you want something light that you want to turn your brain off for, then this may be for you.